Ferramentas Estratégicas. Guia Essencial Para Construir Estratégias Relevantes
Evans, Vaughan
Este livro tem o objetivo de oferecer aos seus leitores um recurso prático e teórico indispensável aos profissionais ligados criação, implementação, avaliação e análise do composto e cenário estratégico do negócio, sejam esses negócios pequenos, médios ou grandes. Trata-se de um guia com as 88 principais ferramentas de análise estratégica de cenário, competição, risco, oportunidades, vantagem competitiva, eliminação de "gaps", alinhamento organizacional, demanda, entre outros.
Rok:
2013
Wydawnictwo:
Elsevier
Język:
portuguese
Strony:
352
ISBN 10:
8535270922
ISBN 13:
9788535270921
Plik:
EPUB, 8.36 MB
IPFS:
,
portuguese, 2013
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